It is important
to know who the potential buyer is likely to be for your
home. We “target” our
marketing to all sectors as they relate to your home. One
home’s potential buyers may be 1% first time buyers,
22% relocation and 77% local mover uppers. Another home can
be 85% first time buyers, 12% local mover uppers and 3% relocation.
The percentages from each category can depend on price, floor
plan, neighborhood, schools and many other factors. Our marketing
approach can be very different depending on this assessment.
Let’s examine how each sector differs:
Relocation
This sector may represent as much as 50% or more of your
market or virtually none at all. Once again this depends
on the price range and many other factors about your home.
Relocation has become a very expensive process for corporations
sometimes costing these companies $100,000 or more to relocate
one employee. Our relocation network and our specialized
relocation services will help you attract more relocation
buyers for your home.
Local Mover Uppers
This sector can represent as much as 80% of your marketplace
or virtually none at all.
Often “local mover uppers” include
the need to sell their own home. By careful coordination
and the proper
research to assure that the buyers property is quickly saleable
and priced right, these types of transactions can be very
positive. It is essential that we assess every potential
buyer for your home carefully with your best interests in
mind.
First Time Homebuyers
This sector may represent 90% of your market or virtually
none at all.
First time buyers usually rely on skilled real estate professionals
to help guide them through the entire process. How much home
am I qualified to buy? How much down payment will I need?
What areas suit my needs? Single family home or townhome?
Do I need a lawyer? Who is a qualified licensed home inspector
that we can count on? We make our resources and ourselves
available for all the questions that a first time buyer is
certain to have so that you will enjoy a smooth, trouble
free closing.
Whoever is the perfect buyer for
your home, we’ll
be there every step of the way. We’ll help you assess,
negotiate and enjoy a smooth transaction. When you choose
the HomeDuo, you choose the finest real estate service anywhere!
847.230.7077
info@homeduo.com
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